Interactive Business Model Canvas · #116
Alphabet
Ads cash engine
Search + YouTube
Google Cloud growth
AI infrastructure
Alphabet’s Google ads flywheel (Search, YouTube, Network) funds AI infrastructure and a fast-growing Google Cloud layer. FY2025 revenues were $402.8B (+15%), with Google advertising $294.7B and Google Cloud $58.7B; net income $132.2B. About 51.8% of revenue was outside the U.S.
Click any of the 9 blocks below for a plain-language story of how that part of the model works for Alphabet — and how it connects to the others.
Printable poster
Static handout preview — use Downloads in the top bar for PDF, PNG, poster HTML, or the research brief. The interactive canvas above is the primary experience.