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Interactive Business Model Canvas · #116

Alphabet

Internet / Cloud · Oct 15, 2026

Ads cash engine Search + YouTube Google Cloud growth AI infrastructure

Alphabet’s Google ads flywheel (Search, YouTube, Network) funds AI infrastructure and a fast-growing Google Cloud layer. FY2025 revenues were $402.8B (+15%), with Google advertising $294.7B and Google Cloud $58.7B; net income $132.2B. About 51.8% of revenue was outside the U.S.

Click any of the 9 blocks below for a plain-language story of how that part of the model works for Alphabet — and how it connects to the others.

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