Insperity

Insperity is a professional employer organization (PEO): it becomes the co-employer of small and mid-sized businesses' staff, runs their payroll, payroll taxes, health benefits, workers' comp and HR compliance, and bills each payroll as the payroll itself plus a markup set as a percentage of payroll. Only the markup counts as revenue. FY2025 (year ended Dec 31, 2025) revenue was $6.81B (+4%) on $45.6B of gross billings and 310,089 average worksite employees; rising health costs cut gross profit 14% and produced a FY2025 net loss of $7M.

Business Model Canvas
Insperity
Research date: Oct 13, 2026
Evidence-backed · sources in companion brief

Key Partners

  • UnitedHealthcare — ~85% of health participants (FACT).
  • United contract through Dec 31, 2028 (FACT).
  • Chubb workers' comp program since 2007 (FACT).
  • Workday co-developed HRScale (FACT).
  • Regional carriers — Kaiser, Blue Shield CA, others (FACT).
  • Channel programs, referrals, alliances (FACT).

Key Activities

  • Risk underwriting + census-based bids (FACT).
  • Payroll and payroll-tax processing (FACT).
  • Benefit-plan sponsorship and administration (FACT).
  • Workers' comp claims and safety programs (FACT).
  • HR advice — recruiting, training, policies (FACT).
  • Annual repricing vs. direct-cost trends (FACT).

Key Resources

  • 310,089 avg. WSEEs in FY2025 (FACT).
  • CPEO certification for two primary subsidiaries (FACT).
  • Insperity Premier HCM platform (FACT).
  • ~4,200 corporate employees (FACT).
  • 612 avg. BPAs in 2025 (vs 769) (FACT).
  • 4 regional service centers; 44 markets (FACT).

Value Propositions

  • Co-employment shares employer liabilities (FACT).
  • Big-company health + 401(k) for SMBs (FACT).
  • Payroll, tax and compliance handled (FACT).
  • HR360 / Select Edition / HRScale tiers (FACT).
  • High-touch HR advisors + Premier tech (FACT).
  • HR Core for non-PEO payroll/HCM (FACT).

Customer Relationships

  • Client Service Agreement for every PEO client (FACT).
  • One-year pricing; 30-day termination (most HR360) (FACT).
  • Two-year pricing for middle market (FACT).
  • ~83% client retention in 2025 (FACT).
  • Premier self-service for owners and employees (FACT).
  • Dedicated HR specialists (FACT).

Channels

  • ~612 avg. BPAs in 2025 (FACT).
  • 90 sales offices in 44 markets (FACT).
  • Digital + TV/radio/print advertising (FACT).
  • Referrals, channel programs, alliances (FACT).
  • Insperity Invitational; Tiger Woods partnership (FACT).
  • Dual PEO / HR Core sales motion (FACT).

Customer Segments

  • U.S. businesses with ~10–5,000 employees (FACT).
  • ~10% of SMB WSEEs seen as 'good fit' (FACT).
  • Middle market ≈26% of avg. paid WSEEs (FACT).
  • Clients >1,000 WSEEs ≈2% of WSEEs (FACT).
  • Diverse industries; risk-screened (FACT).
  • ~310K worksite employees as end users (FACT).

Cost Structure

  • Direct costs $5.91B, +7% (FACT).
  • Benefits cost per covered employee +9.2% (FACT).
  • Payroll taxes ~7% of payroll (FACT).
  • Operating expenses $910M, −3% (FACT).
  • Workday partnership $48M in FY2025 (FACT).
  • FY2025 operating loss $10M (FACT).

Revenue Streams

  • FY2025 revenues $6.81B, +4% (FACT).
  • Gross billings $45.6B; payroll $38.8B excluded (FACT).
  • Markup = % of WSEE payroll cost (FACT).
  • Revenue per WSEE per month $1,831, +3% (FACT).
  • Gross profit $900M, −14% (FACT).
  • FY2025 net loss $7M; adj. EBITDA $131M (FACT).
Sources: sec.gov/Archives/edgar · sec.gov/Archives/edgar