Together AI

Serverless open-model inference lands builders on per-token APIs with no provisioning; Batch and cached-input discounts cut cost on async and repeated prompts; Dedicated Inference sells H100 GPU-hours (list $5.49, promo $3.99 through 09/30/26) and B200 at $8.99; GPU Clusters rent H100 from $3.99 on-demand down to $3.19 reserved (91–180 days) with preemptible at $1.99; Fine-Tuning, Sandbox, and Storage attach usage; Enterprise/PTU sales close steady production and residency buyers.

Business Model Canvas
Together AI
Research date: Sep 21, 2026
Evidence-backed · sources in companion brief

Key Partners

  • NVIDIA — investor + Cloud Partner narrative (FACT blog/news).
  • Open-weight labs hosted — DeepSeek, Nemotron, MiniMax, Kimi, GLM, Llama, Qwen (FACT blog + pricing catalog).
  • Series C investors — Aramco Ventures, Vista, GC, Emergence, Salesforce Ventures, Lux, others (FACT blog).
  • 500 MW+ compute capacity commitments capitalized by investors (FACT blog).
  • Named customers — Cognition, Decagon, Eleven Labs, Cursor, Suno (FACT blog claim).
  • OpenAI-compatible API ecosystem for tool/SDK partners (FACT docs).

Key Activities

  • Operate serverless multi-model inference APIs.
  • Provision Dedicated endpoints + GPU clusters (on-demand/reserved/preemptible).
  • Ship Fine-Tuning (SFT/DPO), Sandbox, Code Interpreter, Storage.
  • Advance kernels/compilers and model serving (company research narrative).
  • Publish pricing + docs; run Batch and cache optimizations.
  • Sell PTUs / enterprise capacity for steady production.

Key Resources

  • GPU inventory — H100, H200, B200, GB200/B300 paths (FACT pricing tables).
  • 500 MW+ committed capacity pipeline (FACT Series C blog).
  • Serverless + Dedicated + Cluster product surfaces (FACT pricing).
  • OpenAI-compatible inference APIs + model catalog (FACT docs).
  • Research/serving IP narrative (FlashAttention-4, Megakernel — company blog).
  • Named production customer relationships (FACT blog claim).

Value Propositions

  • Serverless — 100+ open models, no provisioning, pay per use (FACT docs).
  • OpenAI-compatible APIs — swap providers with less rewrite (FACT docs).
  • Batch up to 50% off; cached input discounts on select models (FACT).
  • Dedicated single-tenant GPUs for latency/custom models (FACT pricing).
  • GPU Clusters on-demand → reserved → preemptible (FACT pricing).
  • Fine-Tuning + Sandbox + Storage on the same platform (FACT pricing).
  • Company claim — 6x–20x lower cost vs closed frontier at scale (blog).

Customer Relationships

  • Self-serve signup + public pricing cards (FACT site).
  • Docs-led expansion — serverless → dedicated when busy (FACT DMI docs).
  • Batch/cache education to keep cost competitive (FACT docs).
  • PTU estimator + Contact sales for reserved capacity (FACT pricing).
  • Startup Accelerator program narrative (company blog index).
  • Reference customers named in Series C communications (FACT claim).

Channels

  • Primary — together.ai + /pricing public cards.
  • docs.together.ai quickstarts and model catalogs.
  • OpenAI-compatible API / SDK discovery.
  • Company blog — research, model library, funding narrative.
  • NVIDIA Cloud Partner + marketplace surfaces (company news).
  • Contact sales for PTUs, reserved clusters, enterprise.

Customer Segments

  • App/agent builders on serverless open models (FACT docs ICP).
  • AI-native production companies (named blog logos — FACT claim).
  • Teams needing dedicated/custom model endpoints (FACT pricing).
  • ML orgs training or self-serving on GPU clusters (FACT pricing).
  • Residency/compliance buyers pinning dedicated regions (FACT docs).
  • Products attaching Fine-Tune + Code Sandbox (FACT pricing).

Cost Structure

  • GPU / power / colo COGS behind serverless + dedicated (INFERENCE).
  • Cluster inventory and reserved-capacity utilization risk (INFERENCE).
  • Serving-stack and kernel R&D (company research narrative).
  • Fine-tune + sandbox compute COGS (INFERENCE from pricing).
  • MW-scale capacity commitments with investors (FACT blog claim).
  • GTM — PLG content + enterprise sales (INFERENCE).
  • No public Together AI P&L line invented.

Revenue Streams

  • Serverless — PAYG tokens/images/audio/video; no minimums (FACT).
  • Examples — Llama 3.3 70B $1.04/$1.04; gpt-oss-120B $0.15/$0.60 per 1M (FACT pricing).
  • Batch up to 50% off; cached input discounts (FACT docs).
  • Dedicated — H100 $5.49/hr (promo $3.99 thru 09/30/26); B200 $8.99 (FACT).
  • Clusters — H100 $3.99 OD → $3.19 reserved (91–180d); preemptible $1.99 (FACT).
  • Fine-Tuning — $/1M tokens + minimums; Sandbox/Storage attach (FACT).
  • PTU / Enterprise — contact sales for reserved throughput (FACT).
Sources: together.ai/blog/announcing-our-series-c · together.ai/pricing · docs.together.ai/docs/serverless · docs.together.ai/docs/dedicated-endpoints