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Interactive Business Model Canvas · #119

Disney

Media / Entertainment / Parks · Oct 16, 2026

Subscriptions + affiliate fees Parks & cruises IP flywheel Ads + licensing

The Walt Disney Company turns its stories and characters (Disney, Pixar, Marvel, Star Wars) into streaming subscriptions, TV and ESPN fees, theme parks, cruises, and licensed merchandise. FY2025 revenue was $94.4B (+3%); Experiences (parks, cruises, consumer products) earned $10.0B of $17.6B segment operating income. About 81% of revenue came from the Americas.

Click any of the 9 blocks below for a plain-language story of how that part of the model works for Disney — and how it connects to the others.

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Static handout preview — use Downloads in the top bar for PDF, PNG, poster HTML, or the research brief. The interactive canvas above is the primary experience.

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